Arrr! Me hearties, YouTube be craftin' a mysterious music contraption, wherein ye can borrow the dulcet tones of famous minstrels!
2023-10-20
Arrr, aye! A splendid AI what mimics voices be in its beta stage, but alas! YouTube be haggl'n with them music labels, so the crew had to cease its progress. Shiver me timbers!
YouTube is reportedly developing a new AI tool that would allow content creators to produce songs using the voices of famous singers and musicians. According to a recent Bloomberg report, YouTube has been in negotiations with record labels to obtain rights to use certain songs to train the AI. However, they are also trying to avoid any legal issues that could arise from using copyrighted material without permission or compensation.Originally, a beta of this technology was supposed to be showcased during the Made On YouTube event last month. The beta would have allowed a select pool of artists to give permission for their likeness to be used by certain creators on the platform. Eventually, the feature would be officially launched for everyone to use.
The response from the music industry has been mixed. While some companies have been receptive to working with YouTube on this project, record executives have struggled to find artists willing to participate. Some artists have concerns about unknown creators using their voices to make statements or sing lyrics they don't agree with.
YouTube is positioning itself as a partner to help the music industry navigate the challenges of generative AI. However, there is a sense of inevitability that the industry must adapt to this technology or risk being left behind.
There are also challenges regarding publishing and licensing fees. YouTube is expected to give labels a lump sum fee that they will need to divide among songwriters and production teams.
Despite the uncertainties, there is some positivity as some artists recognize the potential for new avenues of creative expression. Ultimately, the outcome of this project will depend on fair and amicable deals between YouTube, record labels, and artists.
Overall, YouTube's new AI tool could open up exciting possibilities for content creators, but only if it can navigate the legal and creative challenges ahead.