Arrr! Blimey! Ye scurvy dogs be listenin'! The mighty power of AWS AI be bringin' ye a grand view o' th' World Cup, like no other!
2023-07-29
Avast ye, me hearties! Behold, a grand invention! A scallywaggin' vid' recap bein' conjured, with the help of an Amazon media replay engine and Fox Sports. It be a jolly new way for mateys to catch up on a game's key moments. Arrr!
Sports fans are always looking for a more exciting and engaging experience when watching live sports. With advancements in technology, these expectations have only increased. Graphics, on-demand game data, and video replays are just a few ways broadcasts can keep fans hooked. The Women's World Cup, one of the most anticipated sporting events, is no exception. Fox Sports, a unit of FOX Corp., has taken a proactive approach to enhancing the viewing experience by introducing an AI-powered feature called "Catch Up With Highlights."This innovative feature, which autonomously generates recap videos and game highlights in real time, was initially launched for the FIFA World Cup in Qatar last year. Fox Sports partnered with Amazon Web Services (AWS) for this AI-powered replay feature. The head of sports at AWS, Julie Souza, explains that the amount of data available in modern sports presents exciting opportunities for fans and sports leagues. The "Catch Up With Highlights" feature is available through the Fox Sports App in the U.S., solving the challenge of the time difference for American fans who want to watch games live.
The feature uses audio cues and camera angles to teach a computer which elements should be featured in a video recap. AWS services, including Amazon Rekognition, are utilized to identify significant plays and cut clips in real time. The clips are then assembled with transitions and made available to fans through the FOX Sports app and connected TVs or mobile devices. This partnership between FOX and AWS has resulted in cutting-edge AI technology that helps fans stay up to date with the game action.
The "Catch Up With Highlights" feature is part of FOX's efforts to revolutionize fandom and make sports enjoyable and accessible for everyone. The next step for this technology involves bringing it to football broadcasts later this year. With this AI-powered feature, sports fans can have an immersive and dynamic viewing experience, no matter where they are.