Arrr, ye scurvy rascals! Meta be plannin' to vanquish Apple's Vision Pro headset, offerin' a cheaper contraption sans controllers! Arr, mateys, prepare for battle!
2023-10-09
Arrr, me hearties! Ye be hearin' me right, the Apple Vision Pro be facin' a fearsome rival - Meta be its name! Prepare to be blown off yer ship, ye scallywags!
With the Meta Quest 3 virtual reality headset releasing tomorrow, it seems like Meta is looking to follow in Apple's footsteps with the Apple Vision Pro. In a race to dominate the VR scene, Meta may have made changes to its marketing and design plans for its follow-up headset, currently codenamed Ventura. According to Mark Gurman, a person within Meta suggested that Meta is "afraid of Apple" and is investing time and effort to improve its VR products.The Verge notes that Meta's goal with the Ventura headset is to cut costs as much as possible and offer a lower asking price. Gurman suggests that users will be able to decide to use just hand gestures or purchase the controllers separately. In comparison, Apple's headset doesn't come with dedicated controllers, relying solely on gesture controls tracked via its external cameras.
By prioritizing affordability with the Quest 3, Meta is making a smart move to get ahead of the curve. If Meta can make the Ventura headset massively more affordable than the Vision Pro and ensure competitive performance, the company has a good shot at securing the top spot in the VR world.
In conclusion, Meta's response to Apple's VR offering by prioritizing affordability with the Meta Quest 3 and its upcoming Ventura headset is a strategic move. By cutting costs and offering a lower price, Meta aims to attract more users and potentially dominate the VR market. While Apple's Vision Pro relies solely on gesture controls, Meta's Ventura headset may allow users to use hand gestures or purchase controllers separately. If Meta can deliver a high-performing and affordable headset, it could position itself as a strong competitor to Apple in the VR industry.